Virtual Car Showroom Platform

Create immersive virtual car showroom experiences that replicate
the in-store environment online. These digital spaces allow
automotive brands to present vehicles clearly, highlight design and
features, and support consistent brand presentation across channels.
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EMPERIA

Our virtual car showrooms achieve

9 MIN
Average time visitors spend exploring virtual car showrooms
73%
Typical uplift in engagement and conversion compared with standard automotive websites
650%
Average return on investment delivered through virtual showroom experiences

Built with Creator Tools

Showroom

1/3
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Sports

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4×4 Luxury

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all cases

Virtual Showrooms are the
Future of Car Sales

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StarGold
Virtual Vehicles
Allow customers to explore vehicles digitally and familiarise themselves with controls, features and interior options through an immersive virtual experience before visiting in person.
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37
Virtual Car Showroom
Present vehicles within a virtual showroom environment that allows buyers from anywhere in the world to explore models, design and features and even purchase without visiting a physical location.
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39
Virtual Car Configurator
Allow customers to customize vehicles digitally by selecting features, colors, and trims, helping them visualize options and make informed purchase decisions.
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Immediate Car Comparison Tool
Allow customers to compare vehicle models side by side within a virtual environment, reviewing features, design details, and pricing before making a decision.
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Streamline Sales Processes
Simplify the car buying journey by offering a unified virtual experience that brings together vehicle comparison, customization, financing and purchasing.

Featured Customers

WALMARTWALMART
NespressoNespresso
LACOSTELACOSTE
BURBERRYBURBERRY
STURMSTURM
DIORDIOR
L’OCCITANEL'OCCITANE
WALMARTWALMART
NespressoNespresso
LACOSTELACOSTE
BURBERRYBURBERRY
STURMSTURM
DIORDIOR
L’OCCITANEL'OCCITANE
BOSSBOSS
DOM PERIGNONDOM PERIGNON
GIORGIO ARMANIGIORGIO ARMANI
PINKOPINKO
BLOOMINGDALESBLOOMINGDALES
TOMMYTOMMY
TatchaTatcha
BOSSBOSS
DOM PERIGNONDOM PERIGNON
GIORGIO ARMANIGIORGIO ARMANI
PINKOPINKO
BLOOMINGDALESBLOOMINGDALES
TOMMYTOMMY
TatchaTatcha

Use pre-built
templates

Build virtual car showroom experiences more efficiently using a library of 3D models and integrated product feeds to support consistent vehicle presentation and configuration.

Integration with
popular Ecommerce
platforms

Connect your existing ecommerce platform to support direct financing/purchasing and data flow within the virtual showroom experience.
Virtual store and e-commerce integrationIntegration between Emperia shopping environments and platforms like Shopify

custom reports
and data dashboards

Track performance, user engagement, and conversion data across virtual showroom experiences, giving teams clear insight into how customers interact with vehicles and features.
Performance data dashboardAnalytics dashboard showing engagement and conversion for retail experience
Stats 4

Mobile-friendly
solutions

Ensure virtual showroom experiences perform smoothly across desktop, tablet, and mobile devices, allowing customers to explore vehicles from any screen.

Virtual Car Showroom
Management Platform

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33
Full Control
Adjust vehicle placement and interior showroom elements within the virtual environment, allowing teams to refine layout and presentation over time.
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Product Information Automation
Sync vehicle details and specifications directly from your product catalog to keep information accurate and up to date across the virtual showroom experience.
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Ease Of Use
Designed with a simple interface that allows teams to create and manage virtual showroom experiences without technical expertise.
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Sales And Curation Tools
Preview, organize, and place vehicles and content within the virtual showroom before publishing experiences live.
11
33
Full Control
Adjust vehicle placement and interior showroom elements within the virtual environment, allowing teams to refine layout and presentation over time.
element-1
element-1-1
Product Information Automation
Sync vehicle details and specifications directly from your product catalog to keep information accurate and up to date across the virtual showroom experience.
iconicon
Group 1309icon
Ease Of Use
Designed with a simple interface that allows teams to create and manage virtual showroom experiences without technical expertise.
Group 1252
Group 1310
Sales And Curation Tools
Preview, organize, and place vehicles and content within the virtual showroom before publishing experiences live.

Featured Resources

Sep 7, 2026

Retail’s New Digital Shelf: Why Product Data Is Becoming the New Storefront

Jul 21, 2026

The Store That Builds Itself: What AI-Native Retail Could Actually Look Like

Jun 29, 2026

The Next Retail Experience Won’t Be Virtual. It Will Be Intelligent.

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